TY - JOUR
T1 - Toward a Value-Sensitive Absorptive Capacity Framework: Navigating Intervalue and Intravalue Conflicts to Answer the Societal Call for Health
AU - Garst, Jilde
AU - Blok, Vincent
AU - Branzei, Oana
AU - Jansen, Léon
AU - Omta, Onno S.W.F.
PY - 2021
Y1 - 2021
N2 - The majority of studies on absorptive capacity (AC) underscore the importance of absorbing technological knowledge from other firms to create economic value. However, to preserve moral legitimacy and create social value, firms must also discern and adapt to (shifts in) societal values. A comparative case study of eight firms in the food industry reveals how organizations prioritize and operationalize the societal value health in product innovation while navigating inter- and intravalue conflicts. The value-sensitive framework induced in this article extends AC by explaining how technically savvy, economic value–creating firms diverge in their receptivity, articulation, and reflexivity of societal values.
AB - The majority of studies on absorptive capacity (AC) underscore the importance of absorbing technological knowledge from other firms to create economic value. However, to preserve moral legitimacy and create social value, firms must also discern and adapt to (shifts in) societal values. A comparative case study of eight firms in the food industry reveals how organizations prioritize and operationalize the societal value health in product innovation while navigating inter- and intravalue conflicts. The value-sensitive framework induced in this article extends AC by explaining how technically savvy, economic value–creating firms diverge in their receptivity, articulation, and reflexivity of societal values.
KW - absorptive capacity
KW - corporate social responsibility
KW - food industry
KW - grand challenges
KW - responsible innovation
UR - https://doi.org/10.25384/sage.c.4674179
U2 - 10.1177/0007650319876108
DO - 10.1177/0007650319876108
M3 - Article
AN - SCOPUS:85074050618
SN - 0007-6503
VL - 60
SP - 1349
EP - 1386
JO - Business and Society
JF - Business and Society
IS - 6
ER -