The roles of ambivalence and perceived barriers in consumers' acceptance of personalized nutrition services

Research output: Chapter in Book/Report/Conference proceeding › Abstract

Original language	English
Title of host publication	2018 Global Marketing Conference at Tokyo Proceedi
Publisher	Global Alliance of Marketing & Management Associations
Pages	1584-1584
DOIs	https://doi.org/10.15444/GMC2018.13.08.02
Publication status	Published - Jul 2018

Access to Document

@inbook{baf87eeb12ca4f3287c1aa04892f3f0d,

title = "The roles of ambivalence and perceived barriers in consumers' acceptance of personalized nutrition services",

author = "Reinders, {Machiel J.} and Emily Bouwman and {van den Puttelaar}, Jos and Verain, {Muriel C.D.}",

year = "2018",

month = jul,

doi = "10.15444/GMC2018.13.08.02",

language = "English",

pages = "1584--1584",

booktitle = "2018 Global Marketing Conference at Tokyo Proceedi",

publisher = "Global Alliance of Marketing & Management Associations",

address = "South Korea",

}

Research output: Chapter in Book/Report/Conference proceeding › Abstract

TY - CHAP

T1 - The roles of ambivalence and perceived barriers in consumers' acceptance of personalized nutrition services

AU - Reinders, Machiel J.

AU - Bouwman, Emily

AU - van den Puttelaar, Jos

AU - Verain, Muriel C.D.

PY - 2018/7

Y1 - 2018/7

U2 - 10.15444/GMC2018.13.08.02

DO - 10.15444/GMC2018.13.08.02

M3 - Abstract

SP - 1584

EP - 1584

BT - 2018 Global Marketing Conference at Tokyo Proceedi

PB - Global Alliance of Marketing & Management Associations

ER -