The role of expectancy disconfirmation in food acceptability.

H.N.J. Schifferstein

Research output: Chapter in Book/Report/Conference proceedingChapterAcademic

Original languageEnglish
Title of host publicationMarketing: Progress, Prospects and Perspective
EditorsD. Arnott
Place of PublicationUK
PublisherWarwick Business School
Pages2019-2025
Publication statusPublished - 1997

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