Original language | English |
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Pages (from-to) | 69-70 |
Journal | Latin America Advances in Consumer Research |
Volume | 4 |
Publication status | Published - 2017 |
The Reasons For Choosing Popular: Extending Naive Theories of Popularity With Uncertainty Reduction and Societal Value
P.G. Goedegebure, J.C.M. van Trijp, H.W.I. van Herpen
Research output: Contribution to journal › Abstract › Academic