The Potential Use of Visual Packaging Elements as Nudges: An Analysis on the Example of the EU Health Claims Regime

K. Purnhagen; E. van Herpen; E. van Kleef

The Potential Use of Visual Packaging Elements as Nudges: An Analysis on the Example of the EU Health Claims Regime

K. Purnhagen, E. van Herpen, E. van Kleef

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Academic › peer-review

Original language	English
Title of host publication	Nudging - Possibilities, Limitations and Applications in European Law and Economics
Editors	Klaus Mathis, Avishalom Tor
Publisher	Springer International Publishing Switzerland
Pages	197-216
ISBN (Print)	9783319295602
Publication status	Published - 2016

Cite this

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title = "The Potential Use of Visual Packaging Elements as Nudges: An Analysis on the Example of the EU Health Claims Regime",

author = "K. Purnhagen and {van Herpen}, E. and {van Kleef}, E.",

year = "2016",

language = "English",

isbn = "9783319295602",

pages = "197--216",

editor = "Klaus Mathis and Avishalom Tor",

booktitle = "Nudging - Possibilities, Limitations and Applications in European Law and Economics",

publisher = "Springer International Publishing Switzerland",

}

The Potential Use of Visual Packaging Elements as Nudges : An Analysis on the Example of the EU Health Claims Regime. / Purnhagen, K.; van Herpen, E.; van Kleef, E.

Nudging - Possibilities, Limitations and Applications in European Law and Economics. ed. / Klaus Mathis; Avishalom Tor. Springer International Publishing Switzerland, 2016. p. 197-216.

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Academic › peer-review

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PB - Springer International Publishing Switzerland

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