@inbook{8881a4b96d1c43c69ad8a14492f25e37,
title = "The Cusvalin model: a longitudinal study of customer value learning in innovation, 1997 to 2002",
keywords = "Gap analysis, R\&D customer orientation, R\&D performance, Strategic alignment",
author = "F.T.J.M. Fortuin and F.H.A. Janszen and S.W.F. Omta",
year = "2005",
language = "English",
isbn = "9781890843113",
pages = "253--261",
editor = "T.R. Anderson",
booktitle = "Technology Management: A Unifying Discipline for Melting the Boundaries",
publisher = "IEEE",
address = "United States",
}