Original language | English |
---|---|
Pages (from-to) | 37-50 |
Journal | International Journal of Research in Marketing |
Volume | 15 |
Publication status | Published - 1998 |
Keywords
- Conditional independence
- Convergent validity
- Laddering
- Measurement
F. ter Hofstede, A. Audenaert, J.B.E.M. Steenkamp, M. Wedel
Research output: Contribution to journal › Article › Academic › peer-review
Original language | English |
---|---|
Pages (from-to) | 37-50 |
Journal | International Journal of Research in Marketing |
Volume | 15 |
Publication status | Published - 1998 |