| Original language | English |
|---|---|
| Pages (from-to) | 45-56 |
| Journal | Journal of Macromarketing |
| Volume | 16 |
| Issue number | 2 |
| Publication status | Published - 1996 |
Sustainable marketing.
Y.K. van Dam, P.A. Apeldoorn
Research output: Contribution to journal › Article › Academic › peer-review
213
Citations
(Scopus)