Sustainable Marketing

Y.K. van Dam, P.A.C. Apeldoorn

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish
Title of host publicationCritical marketing: issues in contemporary marketing
EditorsM. Tadajewski, D. Brownlie
Place of PublicationWest Sussex, UK
PublisherJohn Wiley and Sons
Pages253-269
Number of pages401
ISBN (Print)9780470511985
Publication statusPublished - 2008

Cite this

van Dam, Y. K., & Apeldoorn, P. A. C. (2008). Sustainable Marketing. In M. Tadajewski, & D. Brownlie (Eds.), Critical marketing: issues in contemporary marketing (pp. 253-269). John Wiley and Sons.