Responsible innovation at work: gamification, public engagement, and privacy by design

Daniele Ruggiu*, Vincent Blok, Christopher Coenen, Christos Kalloniatis, Angeliki Kitsiou, Aikaterini Georgia Mavroeidi, Simone Milani, Andrea Sitzia

*Corresponding author for this work

Research output: Contribution to journalArticleAcademicpeer-review


Public engagement is crucial to strengthen responsibility frameworks in highly innovative contexts, including as part of business organisations. One particular innovation that calls for public engagement is gamification. Gamification fosters changes in working practices to improve the organisation, efficiency and productivity of a business by introducing gratification and engagement mechanisms in non-gaming contexts. Gamification modifies the workforce’s perception of constraints and stimulates the voluntary assumption of best practices to the benefit of employees and enterprises alike. Here, we broadly discuss the use of gamification at work. Indeed, gamification raises several concerns about privacy, due to the massive collection, storage and processing of data, and about the freedom of employees: as the level of data protection decreases, so too does workers’ self-determination. We argue that the implementation of privacy by design can not only strengthen autonomy via data protection but also develop more viable instances of RRI in accordance with human rights.

Original languageEnglish
Pages (from-to)315-343
JournalJournal of Responsible Innovation
Issue number3
Early online date14 Jun 2022
Publication statusPublished - 2 Sept 2022


  • Gamification
  • human rights
  • privacy by design
  • public engagement
  • responsible research and innovation
  • workplace innovation


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