What images have recreationists of a rural landscape? To answer this question, a study was undertaken concerning the key elements in a destination image. Emphasis was put on the image as a product, as contrasted with the process by which an image is formed. Interviews were held with recreationists who stayed at a camping site near Utrecht. Images seem to consist of two distinct levels: a regional level and a local one. These levels differ in kind of detail and accordance by recreationists. In the perception of a rural landscape three types of image styles were found: a structural style, a functional style and a visual one. These types may lead to different scenarios for the corresponding types of tourist.
|Title of host publication||Scenario studies for the rural environment; selected and edited proceedings of the symposium Scenario Studies for the Rural Environment, Wageningen, The Netherlands, 12-15 September 1994. Dordrecht etc., Kluwer, 1995. Environ. & Policy 5|
|Editors||J.F.T. Schoute, P.A. Finke, F.R. Veeneklaas, H.P. Wolfert|
|Publication status||Published - 1995|