@book{7ffd39131fe3452c89d6e24e1781dc14,
title = "Positionerings-strategie{\"e}n voor biologische voedingsmiddelen.",
abstract = "Qualitative interviews were conducted with 25 users and 24 non-users of ecological foods to investigate cognitive schemata concerning ideal, regular and ecological foods. Data were collected and results analyzed from the perspectives of means-end chain theory and the theory of universal value domains. Hierarchical maps were constructed for both consumer groups by each of the three types of food",
keywords = "nederland, biologische voedingsmiddelen, koopgewoonten, winkelen, netherlands, organic foods, purchasing habits, shopping",
author = "P. Dekker and {Oude Ophuis}, P.A.M.",
year = "1993",
language = "Nederlands",
isbn = "9789067542876",
series = "Rapport / Wetenschapswinkel",
publisher = "Wetenschapswinkel Wageningen",
number = "86",
address = "Netherlands",
}