Abstract
The pilot aims to link smallholder tomato farmers in both Kenya and Tanzania to local high segment markets as supermarkets, hotels, restaurants and hospitals.
| Original language | English |
|---|---|
| Place of Publication | Wageningen |
| Publisher | Wageningen UR |
| Number of pages | 53 |
| Publication status | Published - 2008 |
UN SDGs
This output contributes to the following UN Sustainable Development Goals (SDGs)
-
SDG 2 Zero Hunger
Keywords
- vegetable growing
- tomatoes
- agricultural production
- market segmentation
- marketing channels
- marketing policy
- tanzania
- kenya
- supply chain management
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