Needs and motives revisited: an integration of theories with implications for green consumption.

Research output: Chapter in Book/Report/Conference proceedingChapterAcademic

Original languageEnglish
Title of host publicationMarketing: progress, prospects, perspectives
EditorsD. Arnott
Place of PublicationUK
PublisherWarwick Business School
Pages1272-1286
Publication statusPublished - 1997

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