Measuring Risk Attitude and Relation to Marketing Behavior

J.R.V. Franken, J.M.E. Pennings, P. Garcia

Research output: Contribution to conference › Conference paper

Original language	English
Publication status	Published - 2012
Event	Agricultural & Applied Economics Association’s 2012 AAEA Annual Meeting - Duration: 12 Aug 2012 → 14 Aug 2012

Conference	Agricultural & Applied Economics Association’s 2012 AAEA Annual Meeting
Period	12/08/12 → 14/08/12

Cite this

@conference{116cf61fdc6a462187f92601db225540,

title = "Measuring Risk Attitude and Relation to Marketing Behavior",

author = "J.R.V. Franken and J.M.E. Pennings and P. Garcia",

year = "2012",

language = "English",

note = "Agricultural & Applied Economics Association{\textquoteright}s 2012 AAEA Annual Meeting ; Conference date: 12-08-2012 Through 14-08-2012",

}