Original language | English |
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Title of host publication | Proc. 18th Ann. Conf. Eur. Marketing Academy: Marketing thought and practice in the 1990's, G.J. Avlonitis, N.K. Papavasiliou & A.G. Kouremenos (eds.). EMAC, Athens |
Pages | 1723-1725 |
Publication status | Published - 1989 |
Measuring health orientation and health consciousness as determinants of food choice behavior: Development and implementation of various attitudinal scales.
P.A.M. Oude Ophuis
Research output: Chapter in Book/Report/Conference proceeding › Conference paper › Academic