Abstract
How does the consumer feel about food produced through strip cropping? By measuring not only beliefs and perceptions, but also heart rate and sweat reflexes, WUR researchers gather data on consumer responses to food that is produced in a more biodiversity-friendly way. This data will be used to support the producers to market their products more effectively.
| Translated title of the contribution | Meten van onbewuste reacties op biodiversiteits-positief brood |
|---|---|
| Original language | English |
| Publisher | Wageningen University & Research |
| Media of output | Online |
| Size | (2:41 min.) |
| Publication status | Published - 11 Oct 2024 |