Marketing strategies for sustainable development

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Academic

Original language	English
Title of host publication	Towards Effective Food Chains Models and Applications
Editors	Jacques Trienekens, Jan Top, Jack van der Vorst, Adrie Beulens
Place of Publication	Wageningen
Publisher	Wageningen Academic Publishers
Pages	25-46
Number of pages	320
ISBN (Print)	9789086861484
Publication status	Published - 2010

Keywords

This output contributes to the following UN Sustainable Development Goals (SDGs)

@inbook{7fa338af15bb464db9d720e4b578e21b,

title = "Marketing strategies for sustainable development",

keywords = "Competition., Corporate social responsibility, Marketing strategy, Sustainable development",

author = "P.T.M. Ingenbleek and R.T. Frambach",

year = "2010",

language = "English",

isbn = "9789086861484",

pages = "25--46",

editor = "Jacques Trienekens and Jan Top and Vorst, {Jack van der} and Adrie Beulens",

booktitle = "Towards Effective Food Chains Models and Applications",

publisher = "Wageningen Academic Publishers",

address = "Netherlands",

}

TY - CHAP

T1 - Marketing strategies for sustainable development

AU - Ingenbleek, P.T.M.

AU - Frambach, R.T.

PY - 2010

Y1 - 2010

KW - Competition.

KW - Corporate social responsibility

KW - Marketing strategy

KW - Sustainable development

M3 - Chapter

SN - 9789086861484

SP - 25

EP - 46

BT - Towards Effective Food Chains Models and Applications

A2 - Trienekens, Jacques

A2 - Top, Jan

A2 - Vorst, Jack van der

A2 - Beulens, Adrie

PB - Wageningen Academic Publishers

CY - Wageningen

ER -