Marketing at the sector level, a conceptual framework and applications, in particular with reference to agriculture.

M.T.G. Meulenberg, A. van Tilburg

Research output: Chapter in Book/Report/Conference proceedingConference paper

Original languageEnglish
Title of host publicationProc. Macromarketing Seminar Nijenrode
EditorsT.A. Klein
Pages479-503
Publication statusPublished - 1992

Cite this

Meulenberg, M. T. G., & van Tilburg, A. (1992). Marketing at the sector level, a conceptual framework and applications, in particular with reference to agriculture. In T. A. Klein (Ed.), Proc. Macromarketing Seminar Nijenrode (pp. 479-503)