Marketing and sustainable development: A social marketing perspective

Research output: Chapter in Book/Report/Conference proceedingChapterAcademicpeer-review

6 Citations (Scopus)
Original languageEnglish
Title of host publicationEncouraging sustainable behavior. Psychology and the Environment
EditorsH.C.M. van Trijp
Place of PublicationNew York and London
PublisherPsychology Press. Taylor & Francis Group
Number of pages14
ISBN (Print)9781848726499
Publication statusPublished - 2013

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