| Original language | English |
|---|---|
| Qualification | Doctor of Philosophy |
| Awarding Institution |
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| Supervisors/Advisors |
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| Award date | 11 Jun 2010 |
| Place of Publication | Amsterdam |
| Print ISBNs | 9789036101769 |
| Publication status | Published - 2010 |
Managing consumer resistance to innovations
Research output: Thesis › internal PhD, other