Investigating the effect of marketing communication on the adoption of innovative fruit products: A choice experiment

J.P. van 't Riet, M.C. Onwezen, J. Bartels

    Research output: Contribution to conferencePosterProfessional

    Original languageEnglish
    Publication statusPublished - 2009
    EventPoster presented at the 4th ISAFRUIT General Assemblee, -
    Duration: 27 Oct 200928 Oct 2009

    Conference

    ConferencePoster presented at the 4th ISAFRUIT General Assemblee,
    Period27/10/0928/10/09

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