The IPPMS model has been developed to map the global potential of floriculture production. For this purpose an overview of the relevant location theories was made and the development of floriculture production in a number of countries has been analysed. These insights have been used to develop a model structure in which factors, subfactors and indicators are determined by applying a phased approach. Subsequently, various experts have been ask to score the different factors, subfactors and indicators in order to weigh the model. With the IPPMS prototype various countries have been analysed in order to determine the attractiveness for floriculture production.