Abstract
Working for an organisation that needs to fund its breeding from plant royalties presents some stiff challenges. Margareth Hop describes the allure of breeding plants that might end up selling 100,000 units a year
Original language | English |
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Pages (from-to) | 128-131 |
Journal | The plantsman |
Volume | 2009 |
Issue number | 8 |
Publication status | Published - 2009 |
Keywords
- plant breeding
- plant breeding methods
- varieties
- selection
- marketing
- marketing techniques
- crop production
- ornamental woody plants