Identifying the Strategic Options for Food Innovation

A.A. Tudoran, L. Esbjerg, A.R.H. Fischer, J.C.M. van Trijp, K.G. Grunert

Research output: Book/ReportReportAcademic

Original languageEnglish
Place of PublicationAarhus, Denmark
PublisherAarhus University, MAPP Centre for Research on Customer Relations in the Food Sector
Number of pages13
Publication statusPublished - 2012

Cite this

Tudoran, A. A., Esbjerg, L., Fischer, A. R. H., van Trijp, J. C. M., & Grunert, K. G. (2012). Identifying the Strategic Options for Food Innovation. Aarhus, Denmark: Aarhus University, MAPP Centre for Research on Customer Relations in the Food Sector.