How Does Power and Shareholder Value Influence Channel Contracting

Research output: Chapter in Book/Report/Conference proceeding › Abstract

Original language	English
Title of host publication	Proceedings, 2000 Marketing Science Conference, June 22-25, 2000
Place of Publication	Los Angeles
Publisher	University of California
Pages	80
Publication status	Published - 2000

Cite this

@inbook{9337e90d5edf4ceca55a2e09d2ad441e,

title = "How Does Power and Shareholder Value Influence Channel Contracting",

author = "J.M.E. Pennings and B. Wansink",

year = "2000",

language = "English",

pages = "80",

booktitle = "Proceedings, 2000 Marketing Science Conference, June 22-25, 2000",

publisher = "University of California",

address = "United States",

}