Globalization vs. localization: global food challenges and local sollutions

W. Quaye, J.P. Jongerden, G. Essegbey, G.T.P. Ruivenkamp

Research output: Contribution to journalArticleAcademicpeer-review

35 Citations (Scopus)


The objective of this study was to examine the effect of global-local interactions on food production and consumption in Ghana, and identify possible local solutions. Primary data were collected using a combination of quantitative-qualitative methods, which included focus group discussions and one-on-one interviews. Approximately 450 household heads were randomly selected and interviewed between August 2007 and August 2008 in Eastern, Central, Upper East and Northern Regions of Ghana. Findings revealed increasing consumption of foreign rice as opposed to decreasing consumption of local rice and other staples like millet, sorghum and yam because of global-local interactions. However, opportunities exist to re-localize production-consumption patterns through the use of 'glocal foods' like improved 'koose and waakye'. Referencing the situation in Ghana, the study recommends improved production and processing practices backed with appropriate technologies that reflect changing consumption dynamics in order to take full advantage of opportunities created as a result of global-local interactions.
Original languageEnglish
Pages (from-to)357-366
JournalInternational Journal of Consumer Studies
Issue number3
Publication statusPublished - 2010


  • sub-saharan africa
  • sensory evaluation
  • rice
  • politics
  • tourism


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