Front-loading the front-end of innovation

Wilfred Dolfsma; René van der Eijk; Surya Mahdi

doi:10.19255/JMPM02909

Front-loading the front-end of innovation

Wilfred Dolfsma, René van der Eijk, Surya Mahdi

Business Management & Organisation

Research output: Contribution to journal › Article › Academic › peer-review

3 Citations (Scopus)

Abstract

The Stage-Gate process is a tool used by innovation managers to rationalize resource allocation the innovation process by breaking the innovation process into different stages, and determining progress and prospects at gates using pre-determined criteria. This study determines the performance impact of investing financial resources relatively heavily in the front-end or early stages of new product development (NPD) projects. Data was collected for NPD projects for one of the largest consumer electronics firms in the world. Investing relative more resources in front-end activities positively affects performance. The degree of newness of an NPD project positively moderates this relationship.

Original language	English
Pages (from-to)	141-149
Journal	Journal of Modern Project Management
Volume	10
Issue number	1
DOIs	https://doi.org/10.19255/JMPM02909
Publication status	Published - 14 Jun 2022

Keywords

Front-End of Innovation
New Product Development (NPD)
Resource Allocation
Stage Gate Model/Process

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10.19255/JMPM02909Licence: CC BY-NC-ND

https://edepot.wur.nl/577475Licence: CC BY-NC-ND

Cite this

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Front-loading the front-end of innovation

Abstract

Keywords

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