| Original language | English |
|---|---|
| Title of host publication | Proc.European Marketing Academy, Antwerpen, 1982, I-2/2 tot 1-2/40 |
| Publication status | Published - 1982 |
Empirical investigation of explanstory power f the characteristicsmodel
B. Wierenga
Research output: Chapter in Book/Report/Conference proceeding › Conference paper › Academic