Effects of Instagram Influencer’s Advocacy and Labelling Ethical Purchase Intentions of Cruelty-free Cosmetics

M. Amini Velashani

Research output: Contribution to conferencePosterAcademic

Original languageEnglish
Publication statusPublished - May 2025
EventEMAC 2025 Annual conference: 54th Annual Conference of the European Marketing Academy - Pozuelo de Alarcón, Madrid, Spain
Duration: 25 May 202530 May 2025

Conference/symposium

Conference/symposiumEMAC 2025 Annual conference
Country/TerritorySpain
CityMadrid
Period25/05/2530/05/25
Other"Human and Smart Marketing: Understanding and Enhancing Our Future"

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