Effect of adding hop aroma in beer analysed by temporal dominance of sensations and emotions coupled with temporal liking

Ana Patricia Silva, Hans Peter Voss, Hannelize van Zyl, Tim Hogg, Cees de Graaf, Manuela Pintado, Gerry Jager

Research output: Contribution to journalArticleAcademicpeer-review

1 Citation (Scopus)

Abstract

Individual sensory properties of food and beverages are not perceived independently during consumption and their interaction will determine what consumers perceive and prefer. Many dynamic processes are involved in flavour release during the consumption experience and therefore its perception should be measured dynamically. To investigate how dynamic sensory and emotion profiles interact and how this relates to temporal liking, this study used a multi-sip approach with temporal dominance of sensations (TDS), temporal dominance of emotions (TDE) and temporal liking (TL), to compare three beers with small sensory differences in hop aroma: control beer (0% hop aroma), low_c beer (0.08% hop aroma) and high_c beer (0.16% hop aroma). Seventy-one beer consumers consumed a glass of each beer while performing TDE + TL and TDS + TL, on consecutive days in a sensory lab. Adding different concentrations of hop aroma in beer resulted in different dynamic sensory profiles without a difference in liking. The attribute floral was dominant in the high_c beer and in the last stage of consumption. TDE revealed an improvement of the emotional profile of the high_c beer at the beginning of consumption: three positive emotions, relaxed, pleased and happy were dominant, whereas for the other beers, one positive and one negative emotion were dominant, relaxed or pleased and disappointed. Overall differences between beers based on total duration of dominance were clear when looking at sensations rather than emotions while the combination of dynamic profiles of sensations and emotions showed a slight discrimination between the beers. It can be concluded that the subtle changes in the aroma resulted in differences in temporal dominance of sensations, did not affect liking and only slightly changed the emotion profile. The method used in this study remains to be proven further for use in food-related research and new product development, especially in the case of subtle changes.
LanguageEnglish
Pages54-63
JournalFood Quality and Preference
Volume75
DOIs
Publication statusPublished - 1 Jul 2019

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Humulus
hops
emotions
beers
Emotions
odors
Food and Beverages
product development
new products
beverages
Glass
sensory properties
glass
flavor

Cite this

Silva, Ana Patricia ; Voss, Hans Peter ; van Zyl, Hannelize ; Hogg, Tim ; de Graaf, Cees ; Pintado, Manuela ; Jager, Gerry. / Effect of adding hop aroma in beer analysed by temporal dominance of sensations and emotions coupled with temporal liking. In: Food Quality and Preference. 2019 ; Vol. 75. pp. 54-63.
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abstract = "Individual sensory properties of food and beverages are not perceived independently during consumption and their interaction will determine what consumers perceive and prefer. Many dynamic processes are involved in flavour release during the consumption experience and therefore its perception should be measured dynamically. To investigate how dynamic sensory and emotion profiles interact and how this relates to temporal liking, this study used a multi-sip approach with temporal dominance of sensations (TDS), temporal dominance of emotions (TDE) and temporal liking (TL), to compare three beers with small sensory differences in hop aroma: control beer (0{\%} hop aroma), low_c beer (0.08{\%} hop aroma) and high_c beer (0.16{\%} hop aroma). Seventy-one beer consumers consumed a glass of each beer while performing TDE + TL and TDS + TL, on consecutive days in a sensory lab. Adding different concentrations of hop aroma in beer resulted in different dynamic sensory profiles without a difference in liking. The attribute floral was dominant in the high_c beer and in the last stage of consumption. TDE revealed an improvement of the emotional profile of the high_c beer at the beginning of consumption: three positive emotions, relaxed, pleased and happy were dominant, whereas for the other beers, one positive and one negative emotion were dominant, relaxed or pleased and disappointed. Overall differences between beers based on total duration of dominance were clear when looking at sensations rather than emotions while the combination of dynamic profiles of sensations and emotions showed a slight discrimination between the beers. It can be concluded that the subtle changes in the aroma resulted in differences in temporal dominance of sensations, did not affect liking and only slightly changed the emotion profile. The method used in this study remains to be proven further for use in food-related research and new product development, especially in the case of subtle changes.",
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Effect of adding hop aroma in beer analysed by temporal dominance of sensations and emotions coupled with temporal liking. / Silva, Ana Patricia; Voss, Hans Peter; van Zyl, Hannelize; Hogg, Tim; de Graaf, Cees; Pintado, Manuela; Jager, Gerry.

In: Food Quality and Preference, Vol. 75, 01.07.2019, p. 54-63.

Research output: Contribution to journalArticleAcademicpeer-review

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