Drivers of successful transitions to new activities by farmers

Research output: Book/ReportReportProfessional


Farmers and horticulturalists need to change their production methods to achieve a more sustainable agricultural production system. The goal of this project is to understand which farmers successfully adapt their product and/ or production methods. This project diverts from adoption and transition models that are common in agricultural literature and explores and contributes to the growing body of literature on entrepreneurship.
Original languageEnglish
Number of pages17
Publication statusPublished - 2010

Publication series

NameFinal report


  • farmers
  • farmers' attitudes
  • farmers' knowledge
  • innovations
  • entrepreneurship
  • agriculture


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