Do Online Ads Sway Voters? Understanding the Persuasiveness of Online Political Ads

Xiaotong Chu*, Rens Vliegenthart, Lukas Otto, Sophie Lecheler, Claes De vreese, Sanne Kruikemeier

*Corresponding author for this work

Research output: Contribution to journalArticleAcademicpeer-review

6 Citations (Scopus)

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Social Sciences