Dissociating pleasantness and intensity with quinine sulfate/sucrose mixtures in taste

M.G. Veldhuizen, A.P.A. van Rooden, J.H.A. Kroeze

Research output: Contribution to journalArticleAcademicpeer-review

8 Citations (Scopus)


Independent experimental manipulation of subjective intensity and hedonic tone is required if one wants to study their separate effects on brain activity and behavior. This is problematic because hedonic tone and subjective intensity are related, leading to a pleasantness change each time the stimulus intensity is altered. In the present study, a solution to this problem was explored by combining a pleasant-tasting substance (sucrose) and a bad-tasting substance (quinine sulfate) into a number of different isointense mixtures. Here we show that subjective intensity as well as pleasantness can be accurately predicted, particularly in midrange, only if one corrects for mixture suppression
Original languageEnglish
Pages (from-to)649-653
JournalChemical Senses
Issue number7
Publication statusPublished - 2006


  • neural representations
  • sweetness
  • preference
  • sweeteners
  • olfaction
  • valence

Fingerprint Dive into the research topics of 'Dissociating pleasantness and intensity with quinine sulfate/sucrose mixtures in taste'. Together they form a unique fingerprint.

  • Cite this