Digitalization within food supply chains to prevent food waste. Drivers, barriers and collaboration practices

Maria Carmela Annosi, Federica Brunetta*, Francesco Bimbo, Marianthi Kostoula

*Corresponding author for this work

Research output: Contribution to journalArticleAcademicpeer-review


Food supply chains increasingly rely on big-data management solutions to foster collaboration across the food supply chain and improve business performance. However, little is known about collaboration practices that actors on the digital food supply chain adopt to solve problems such as food waste, or about the drivers and barriers related to the digital transformation of the food supply chain. Most of food waste studies rely on quantitative analysis, which cannot reveal relevant details about the tensions and dynamics of collaboration. We conducted a qualitative study drawing on eighteen in-depth interviews - of managers of large multinational and local organizations covering different and relevant roles on the digital food supply chain - to investigate how organizational and food supply chain processes are affected by the digitalization of the operations along the food supply chain. By triangulating emerging findings with literature on supply chain management we discuss different views about collaborative practices for food waste prevention in the food supply chain and provide insights on how supply chain design and firms' operations have been re-conceptualized with the usage of digital technologies and on the institutional forces both limiting (barriers) and fostering (drivers) the diffusion of the digital food supply chain.

Original languageEnglish
Pages (from-to)208-220
Number of pages13
JournalIndustrial Marketing Management
Publication statusPublished - Feb 2021


  • Big-data management
  • Digital supply chain integration
  • Food supply chain
  • Food waste management
  • In-depth interview approach

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