CSR business models and change trajectories in the retail industry; A Dynamic Benchmark Exercise (1995-2007)

R. van Tulder, M. Bleijenbergh, M.G. Danse, R.C. Wiersinga, M. Torppe

    Research output: Book/ReportReportProfessional

    Abstract

    Sustainability or Corporate Social Responsibility (CSR) is an important societal issue that also gains momentum in the food retail industry. Companies apply different strategies towards sustainability and can alter these over time. This report presents the findings of RSM research on (changes in) business models of CSR strategies within three leading Dutch food retailers as well as three leading European food retailers. The research reveals the level of internal and external alignment as important factors to understand the design and the development of the companies' CSR business model.
    Original languageEnglish
    Place of PublicationDen Haag
    PublisherLEI
    Number of pages329
    ISBN (Print)9789086153275
    Publication statusPublished - 2009

    Publication series

    NameReport / LEI : Research area 3, Consumers and supply chains
    PublisherLEI Wageningen UR

    Keywords

    • retail marketing
    • supermarkets
    • food marketing
    • companies
    • marketing policy
    • sustainability
    • businesses
    • netherlands
    • europe
    • models
    • corporate social responsibility
    • business management

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