Contextual effects in attribute importances derived from conjoint analysis.

H.N.J. Schifferstein, P.W.J. Verlegh, D.R. Wittink

Research output: Chapter in Book/Report/Conference proceeding › Conference paper › Academic

Original language	English
Title of host publication	Proceedings of 27th EMAC conference, Track 5: marketing research, Stockholm, Sweden. P. Andersson (ed.)
Pages	333-340
Publication status	Published - 1998

Cite this

@inproceedings{719909f6233242e6aa97268bca0b5304,

title = "Contextual effects in attribute importances derived from conjoint analysis.",

author = "H.N.J. Schifferstein and P.W.J. Verlegh and D.R. Wittink",

year = "1998",

language = "English",

pages = "333--340",

booktitle = "Proceedings of 27th EMAC conference, Track 5: marketing research, Stockholm, Sweden. P. Andersson (ed.)",

}