Consumer Preferences for Extrinsic versus Intrinsic Quality Cues for Image Products: The Case of Greek Quality Wine

E. Dimara, G. Baourakis, N. Kalogeras

Research output: Chapter in Book/Report/Conference proceedingChapterAcademicpeer-review

Original languageEnglish
Title of host publicationFuzzy Sets in Management, Economics and Marketing; World Scientific
Pages83-98
Number of pages284
Publication statusPublished - 2001

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