@book{e92bdd7410324a55b5ba9aaa7e71e877,
title = "Category management : klantenbinding door krachtenbundeling",
keywords = "marketing, bedrijfsvoering, consumentengedrag, houding van consumenten, koopgewoonten, winkelen, ondernemingen, bedrijven, samenwerking, marketing, management, consumer behaviour, consumer attitudes, purchasing habits, shopping, enterprises, businesses, cooperation",
author = "{de Fielliettaz Goethart}, P. and {van Gaasbeek}, A.F. and A.C. Koster",
year = "1997",
language = "English",
isbn = "9789052424118",
publisher = "LEI",
address = "Netherlands",
}
