This study consists of a desk study on business models related to Ag data platforms and stakeholder consultation through interviews and stakeholder workshops (information on the interviews can be found in the Section References). An Ag data platform is interpreted as an IT-based interorganisational arrangement dealing with the collection, storage, exchange and use of Ag data. The scope of the desk study is limited to Ag data platforms with publicly available information on their key features. 8 | Wageningen Economic Research Report 2017-014 The objective of this study is to examine main types of business models that are used for developing Ag data platforms in agrifood chains and identify viable options that can be used for future development of the compliance platform envisaged by FarmDigital. More specifically, the research intends to provide answers to the following questions: What types of business models are being used for Ag data platforms? What features characterise the current landscape of Ag data platforms? What are the analogs and antilogs of the compliance platform envisaged by FarmDigital? What are the challenges and enabling options for future development of a compliance platform?
Ge, L., Doorneweert, B., & Bogaardt, M-J. (2017). Business modelling for a digital compliance platform: taking stock and looking forward : (D3.2.1 Desk study and interviews). (Wageningen Economic Research rapport; No. 2017-014). Wageningen Economic Research. https://doi.org/10.18174/406002