Bringing Blue Ocean Strategy to FMCG Markets

Research output: Contribution to conference › Conference paper › Academic › peer-review

Original language	English
Publication status	Published - 2012
Event	System Dynamics and Innovation in Food Networks, Innsbruck-Igls, Austria - Duration: 13 Feb 2012 → 17 Feb 2012

Conference/symposium	System Dynamics and Innovation in Food Networks, Innsbruck-Igls, Austria
Period	13/02/12 → 17/02/12

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