A Marketing and Consumer Behaviour Perspective on Personalised Nutrition

J.C.M. van Trijp, A. Ronteltap

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish
Title of host publicationPersonalized nutrition: Principles and applications
EditorsF.J. Kok, L. Bouwman, F. Desiere
Place of PublicationBoca Raton, FL (USA)
PublisherCRC Press
Pages185-204
Number of pages287
ISBN (Print)9780849392818
Publication statusPublished - 2007

Cite this

van Trijp, J. C. M., & Ronteltap, A. (2007). A Marketing and Consumer Behaviour Perspective on Personalised Nutrition. In F. J. Kok, L. Bouwman, & F. Desiere (Eds.), Personalized nutrition: Principles and applications (pp. 185-204). Boca Raton, FL (USA): CRC Press.