Urban food markets in Africa: Incentivizing food safety using a pull-push approach Expected Project Period

The project aims to improve food safety in urban informal markets in Burkina Faso and Ethiopia. We hypothesize that both 'pull' and 'push' approaches need to be co-implemented in urban food markets in Africa to lead to sustainably improved food safety. In addition, an enabling environment is a pre-requisite to improvements in food safety.

Under Work Package 7 of this program: WUR co-leads with ILRI the impact assessment of the pull-push interventions in Ethiopia and Burkina Faso using a mixed-methods evaluation approach. The overall aim of this impact assessment is to evaluate the impact of (the combination of) regulator trainings, empowering VC actors (push), and a consumer campaign (pull) in changing knowledge, attitudes & practices towards controlling and mitigating food safety risks of chicken meat and/or tomatoes in selected urban informal food markets in Dire Dawa and Harar (Ethiopia) and Ouagadougou (Burkina Faso).