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The use of imagery in food consumption and marketing: engaging the imagination to affect expectations, perception and behaviour
Munoz Vilches, Naomi
(PhD candidate)
van Trijp, Hans
(Promotor)
Piqueras Fiszman, Betina
(Co-promotor)
Marketing and Consumer Behaviour
WASS
Department of Social Sciences
Project
:
PhD
Overview
Fingerprint
Research output
(1)
Project Details
Status
Finished
Effective start/end date
1/11/16
→
7/04/22
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Fingerprint
Explore the research topics touched on by this project. These labels are generated based on the underlying awards/grants. Together they form a unique fingerprint.
Attentional Bias
Psychology
100%
Food Choice
Psychology
100%
Healthy Diet
Food Science
100%
Behavior (Neuroscience)
Neuroscience
100%
Healthy Eating
Psychology
50%
Negative Emotion
Psychology
50%
Positive Emotion
Psychology
50%
Positive Affect
Psychology
50%
Research output
Research output per year
2022
2022
2022
1
internal PhD, WU
Research output per year
Research output per year
Anticipating desire and food choice : mental simulation as a strategy towards healthier choices
Muñoz Vilches, N. C.,
7 Apr 2022
, Wageningen:
Wageningen University
.
207 p.
Research output
:
Thesis
›
internal PhD, WU
Open Access
Attentional Bias
100%
Food Choice
100%
Healthy Diet
100%
Behavior (Neuroscience)
100%
Decision-Making Process
50%