The role of marketing capabilities in fostering market orientation among Ethiopian Patoralists: Implications for food security and livelihood

Gugissa, Desalegn (PhD candidate)
Ingenbleek, Paul (Promotor)
van Trijp, Hans (Promotor)

Project: PhD

Status	Finished
Effective start/end date	15/04/16 → 11/11/20

Countries

Ethiopia

Customer value creation in a natural resource-scarce environment: the role of market knowledge in adaptation and sustainability
Gugissa, D. A., 11 Nov 2020, Wageningen: Wageningen University. 228 p.
Research output: Thesis › internal PhD, WU

Open Access