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Managing Choice Architecture: The Effect of Product Category Order in Healthy Food Choice
Ploydanai, Kunalai
(PhD candidate)
van Trijp, Hans
(Promotor)
van Herpen, Erica
(Co-promotor)
Marketing and Consumer Behaviour
WASS
Department of Social Sciences
Project
:
PhD
Overview
Fingerprint
Research output
(1)
Project Details
Status
Finished
Effective start/end date
9/01/12
→
1/07/19
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Fingerprint
Explore the research topics touched on by this project. These labels are generated based on the underlying awards/grants. Together they form a unique fingerprint.
Consumer Affect
Social Sciences
100%
Self Discipline
Social Sciences
100%
Virtual Reality
Social Sciences
16%
Research output
Research output per year
2019
2019
2019
1
internal PhD, WU
Research output per year
Research output per year
Designing attractive stores: How the spatial layout of physical stores affects consumers’ responses
Ploydanai, K.,
1 Jul 2019
, Wageningen:
Wageningen University
.
285 p.
Research output
:
Thesis
›
internal PhD, WU
Open Access
Consumer Affect
100%
Self Discipline
100%
Virtual Reality
16%