20072020

Research output per year

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Fingerprint Dive into the research topics where Machiel Reinders is active. These topic labels come from the works of this person. Together they form a unique fingerprint. If staff member(s) published prior to his/her WUR affiliation, it is possible that the publication overview, Fingerprint and network diagram are incomplete.

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Research Output

Open Access

Communicating the fair trade message: the roles of reputation and fit

Bartels, J., Reinders, M. J., Broersen, C. & Hendriks, S., Apr 2020, In : International Journal of Advertising. 39, 4, p. 523-547

Research output: Contribution to journalArticleAcademicpeer-review

Open Access
  • 1 Citation (Scopus)

    Consumer acceptance of personalised nutrition: The role of ambivalent feelings and eating context

    Reinders, M. J., Bouwman, E. P., Van Den Puttelaar, J. & Verain, M. C. D., Apr 2020, In : PLoS ONE. 15, 4, e0231342.

    Research output: Contribution to journalArticleAcademicpeer-review

    Open Access
  • Open Access
  • Activities

    • 27 Public lecture/debate/seminar

    Online AGF kopen: koudwatervrees? Resultaten consumentenonderzoek

    Machiel Reinders (Speaker)
    14 Oct 2015

    Activity: Talk or presentationPublic lecture/debate/seminar

    Customer value perceptions towards new farmed fish species: A European consumer segmentation

    Machiel Reinders (Speaker)
    22 Oct 2015

    Activity: Talk or presentationPublic lecture/debate/seminar

    Innovation and acceptance by the consumer

    M.J. Reinders (Speaker)
    11 Jun 2015

    Activity: Talk or presentationPublic lecture/debate/seminar

    Mysterieshopping: Product- en verpakkings-onderzoek van online AGF

    Machiel Reinders (Speaker)
    21 May 2015

    Activity: Talk or presentationPublic lecture/debate/seminar

    Individual perceptions of new food technologies – looking beyond the rational actor model

    Machiel Reinders (Speaker), A. Ronteltap (Speaker)
    16 Jun 2014

    Activity: Talk or presentationPublic lecture/debate/seminar

    Projects